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The South by Southwest® (SXSW®) Conferences & Festivals is a convergence of original music, independent films, and emerging technologies and serves to encourage both creative and professional growth. The first SXSW Conference kicked off in 1987. It originally started as a music festival and then added spin-off festivals for Film, Technology and Eco (Ecology/Environment).

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This year the SXSW runs form March 11-20, 2016, in Austin, Texas.

And guess who the opening speaker will be? None other than President Obama! According to the SXSW website on Friday, March 11, President Obama will sit down with Editor in Chief of The Texas Tribune for a conversation about civic engagement in the 21st Century before an audience of creators, early adopters and entrepreneurs.

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And “on Wednesday, March 16, First Lady Michelle Obama comes to SXSW Music to discuss the Let Girls Learn initiative, which aims to break barriers for the 62 million girls around the world who are not in school today, more than half of whom are adolescent.”

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Previous SXSW Interactive keynote speakers have included Elon Musk, Mark Zuckerberg, Neil deGrasse Tyson and Chelsea Clinton. The SXSW website notes that this is the first time a president and first lady have participated in the event. For more information on the SXSW conference and to register, please click here.

TUF Quote  — TUF Quote

“Tell me and I forget. Teach me and I remember. Involve me and I learn.” – Benjamin Franklin

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