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Twitter and Facebook are the most popular social media outlets for most organizations but see how the World Wildlife Fund used itʻs #LastSelfie campaign effectively on Snapchat:

In addition to Snapchat, Tumblr and Instagram can be effectively used in your marketing efforts whether youʻre a for profit or a nonprofit organization.


Snapchat: On Snapchat a video or picture message will permanently delete itself after one to ten seconds. With an effective message you can still make an impression even though it only lasts for such a short time. Or each snap can lead up to a story you want to tell. Snapchat’s audience is mostly young women (teens and women in their early 20s) who are among the hardest audiences to reach.


Tumblr: Is a great platform for showcasing stunning images, which can be used to grab your audienceʻs attention, and it has the advantage of an unlimited character count per post giving you the space for your message and call to action.

Instagram: Is a platform where you can showcase beautiful images that connect to your audience, show off your idealized, stylish images that grabs their hearts.


TUF Quote

TUF Quote

“Tell me and I forget. Teach me and I remember. Involve me and I learn.” – Benjamin Franklin

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